header.jpg (9110 bytes)
.
 

distinguish.jpg (3897 bytes)
 

 





   
We conduct Diagnostic Polling and Focus Groups to derive empirical research data.
 spcr1x20.gif (45 bytes)
Diagnostic Polling   allows us to put a number on consumer
feelings and intentions, answering the question "WHAT do consumers feel?"
spcr1x20.gif (45 bytes)
Diagnostic Focus Group Research   measures and explores the
ranges of emotions, preferences, and opinions, answering the question "WHY do consumers feel this way"? 
This data allows you to:
spcr1x20.gif (45 bytes)
bullet.gif (41 bytes)   Create effictive strategies synchronized with social and cultural characteristics of the target audience
spcr1x20.gif (45 bytes)
bullet.gif (41 bytes)    Plan future strategies that anticipate the needs of consumers and constituients
spcr1x20.gif (45 bytes)

flowchart2c.jpg (14281 bytes)

 


About Silas Lee & Associates  |  Research for Effective Strategies  |  What Distinguishes Our Services  | Clients  |  Contact Us  |  Home

Copyright © 2003 Silas Lee & Associates